Microsoft announced the beta release of PubCenter at the AdSpace Conference this week. PubCenter is a solution designed to directly compete with contextual (i.e. matching the content of the page) affiliate/publisher programs like Google AdSense and the Yahoo Publisher Network (YPN).

As with all other contextual programs, webmasters display advertising coming from an advertising network - in this case the Microsoft ad network. Those displaying PubCenter ads receive compensation when ads are...

April 24 2009, 10:49am | Original Link »

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