As long as anyone would listen, I've been saying that Google is nothing more than a behavioral advertising company. Today, they proved it.
Google has announced new capabilities that will help advertisers reach an even more highly targeted audience. In addition to matching ads with the topic of a web page (called contextual advertising), Google will now provide advertisers with the ability to reach users based on their interests - despite the content they are currently viewing - wherever...
March 11 2009, 10:00am | Original Link »
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