Free shipping is a valuable acquisition and retention tool for first-time visitors. But what impact does it have on already-loyal customers decision to purchase or recommend a website? A report published today from ForeSee results indicates that high shipping costs drive people to shop in stores versus free shipping that drives people to shop online.
Key findings highlighted in the Free Shipping report include:
Free shipping is becoming commonplace and highly satisfies shoppers...
January 12 2009, 8:58am | Original Link »
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