Online retailer Overstock.com believes in the power of the new .co domain extension, shelling out $350,000 USD for O.CO and related URLs.

“The O is such an important and recognizable part of our brand,” said Overstock.com Chairman and CEO Patrick Byrne, “in the new era of the Internet, where short and memorable web addresses...

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July 20 2010, 1:00pm | Original Link »

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